Archive for the ‘Web/Tech’ Category

Even Tim Ferris can have a BAD idea….

Tuesday, August 19th, 2014
autoresponderA couple of weeks ago, Fast Company published an article about saving time by using autoresponders in your regular course of business. ¬†For those of you who may be unfamiliar with the concept, an autoresponder is the automatic message most of us set up when we go on vacation or on a business trip that limits our availability. Autoresponders have a very useful purpose in that regard but I am definitely not a fan of using them on a daily basis. The idea seems to have come into popularity    Read More

tech tuesday

Tuesday, March 17th, 2009

Blackberry Unbelievable!  Not more than three months ago I said to my husband...

"I wish there was an app that would allow me to print from my crackberry."

And voila! The crackberry gods have spoken.  If you ever wished you had that kind of flexibility from your phone check out this Blackberry app from Cortado that allows you to wirelessly print e-mails, appointments, contacts, tasks and    Read More

the social media trap

Wednesday, March 11th, 2009

MySpace, Facebook, LinkedIn, Twitter, Plaxo etc, etc.....

Social media Once the exclusive haven for friends and family, social media (Social Media 2.0) is now growing as a marketing platform for businesses.  You can follow, update and tweet (i.e. microblog) your status as often are as little as you choose.  The idea is to build your tribe - a natural community of followers who are drawn to your message, service or product.  As you communicate items of interests, your tribe passes that    Read More

have more fun with voicemail

Monday, March 2nd, 2009

Youmail 


I must admit that I'm a techno geek.  I LOVE technology and I'm especially fascinated by anything that will help me organize, manage or otherwise help me create greater efficiencies in my work day.  The amount of "stuff" out there just amazes me.

I recently came across something called YouMail.  It's a visual voicemail app (apparently similar to something available on the iPhone) that allows you to do a whole host of voice mail related fun stuff,    Read More

improve your website success – tip #4

Friday, August 29th, 2008

QuotationmarksIt's time again for the weekly website tip!  This week I'm giving you one of my absolute favorite tips..

TIP#4 - HAVE RELEVANT QUOTATIONS ON YOUR WEBSITE!

I'm a great fan of quotations.  I find them inspirational and motivational and the right quote mixed in with your copy can really help connect the reader with your content.  Obviously, you don't want to overdo it and risk having more quotes than copy, but the right quote can make all the difference in the experience of your reader.

If you're looking for some    Read More

improve your website success – tip #3

Thursday, August 21st, 2008

Caricature Well it's "tip time", that time of the week where I give you my latest tip for improving copy and/or content on your website.  For some of you, these will seem pretty basic but believe me when I say that I have reviewed enough websites that didn't contain some of the basics (let alone the basics plus) that I was inspired to begin these tips!  That being said....

TIP #3 - INCLUDE A PICTURE OF YOURSELF ON YOUR WEBSITE!

Now, I have had many discussions on whether or    Read More

Improve your website success – Tip #2

Wednesday, August 13th, 2008

Demographics Tip #2 - SPEAK TO YOUR TARGET DEMOGRAPHIC

All too often I review websites that are clearly designed for "all comers" and in so doing, speak to no one at all.  It is critical...critical....critical that you identify the market you want to speak to and design your website copy to draw and speak to that audience.

Do you know who your audience is?  Some things to consider:

Race,  age, income, disabilities, mobility (in terms of travel time to work or number    Read More

Improve your website success – Tip #1

Sunday, August 3rd, 2008

Keepingwebtraffic In working with business clients, I often get asked to review websites and give recommendations for improvements.  Because of that, I've decided to do a series of tips to help you improve your conversion rate when a potential client visits your site!

This first tip is so basic and so often missed that you'll either have an immediate ah-ha moment or you'll continue to do what you've always done (with the same results)..

With that being said...

TIP #1 - REDUCE THE AMOUNT OF OUTBOUND LINKS ON YOUR WEBSITE

Let    Read More

Make booking your services easier!

Thursday, June 19th, 2008

Onlinecalendar Pretty soon coaching clients will have the ability to book consults with me online...

Most of us have experience with on-line scheduling services especially in the lab arena, right?  You go to a website, enter some basic information and then view a calendar of available appointments.  It's a great time saving tool for both the client and the office.

Now the same type of service is available to you (and me)......affordably.

There are a couple that I recommend:

Genbook has a free service but if you    Read More

entrepreneur magazine’s top 500 franchises

Saturday, January 26th, 2008

Franchise5002008_2 If you've always dabbled with the idea of owning a franchise, check out Entrepreneur magazines list of the current top 500 franchises!  The website allows you to not only see the rankings but view lists such as top 10 overall, fastest growing, newest etc.  Enjoy! 

Click here to be redirected to the Entrepreneur Magazine website.

    Read More